Wizard of Oz mobile & online slots game.
Client: Zynga Games
Zynga’s #1 revenue generating slot game at the time, this social media game tells the enitre story from the nostalgic Wizard of Oz movie through a stylized slots experience!
Key roles: •UI Design •UX •Animation •Art direction •Outsource management
Game design
Our WOZ team’s task was to develop and deliver continuously engaging content, games, mini-games and promotions for an extremely demanding, yet loyal fan base.
Everyone loves a scratch-off
One key objective was growing and improving ‘mini-games’ as added features to enhance the core slots experience, such as our most popular feature: Emerald City Scratchers!
More mini-games!
Our innovation sprints were often focused on producing competitive time-sensitive games within the game to boost revenue and engagement, particularly for our ‘VIP’ players.